Dipping your toe into the dynamic, glittering space of Japanese beauty can be overwhelming; there are a million products across price ranges and aesthetics to choose from. For those looking for guidance, a new luxury beauty experience curated by Tadaima Tours and Shiseido combines traditional skincare rituals with modern technology. For more than 150 years, Shiseido has led the way in cosmetics research and development, making this a rare opportunity to explore Japanese beauty in a way few ever can. Each session is roughly an hour long, conducted by a Shiseido Top Beauty Specialist — a prestigious title held by only 10 people in the country.
When it comes to Japanese beauty, there is hardly a name more respected or storied than Shiseido. Founded in 1872, Shiseido has evolved alongside Japanese society and culture, with over 100 years of keen observation and insight. Today, the beauty house is coveted for its luxurious and cutting-edge skincare products, as well as its elegant makeup tools.
The experience is packed with specialized knowledge, premium products and the rich cultural context behind Japanese beauty’s excellence. It will be held in the Shiseido Ginza Building, a tranquil escape from the luxe shopping district’s bustling streets.
Read on to learn more about what the tour entails and how you can reserve your spot.
Unveil the Secrets of Japanese Skincare
Japan is an island nation, crisscrossed by rivers and surrounded by the sea, where abundant, pure water has always been an essential part of daily life. Japan’s deeply rooted bathing culture not only helps relieve the day’s fatigue but also plays an important role in maintaining cleanliness and wellbeing.
As noted in Shinto and the Japanese (New Edition), bathing was once a luxury in Japan. The Edo period saw the rise of public bathhouses, where common people developed “in-bath skincare” using rice bran bags to polish their skin. The Japanese people’s emphasis on the beauty of bare skin continues today, with a focus on achieving a translucent glow and smooth texture.
At the Shiseido Japanese Beauty Experience, you will try out the three-step skincare approach widely practiced in Japan: cleansing, hydration and energizing.
Here’s what else to expect from the experience:
Make your own nukabukuro (rice bran bag), an Edo period-originating tool for thorough cleansing and polishing
Learn the proper way to apply toner and lotion
Refine your skin’s translucency and texture through a serum mask and use specialized massage techniques to give your skin a firmer look.
Sample Shiseido’s Premium Product Lines
The softeners, serums and creams you will experience during the session are Shiseido’s (stylized as SHISEIDO) most luxurious products: the FUTURE SOLUTION LX regular line and the Legendary collection. Harnessing over 40 years of genetic research and cutting edge technology, FUTURE SOLUTION LX products are infused with LonGenevity Complx™, harnessing the ancient Japanese ingredients of enmei, an herb prized for its healing and restorative properties, and green tea extract. Both will leave you with a feeling of resilient firmness and brilliant glow.
It’s a great opportunity to sample some of these excellent products, including the award-winning Legendary Enmei Ultimate Luminance Serum (¥55,000 / 30mL).
Enhance Your Features With ‘Japanese Red’
Once you’ve mastered the basics of Japanese skincare, you will be introduced to a modern application of Japan’s most iconic makeup product: beni (traditional red pigment). Often associated with passion, vitality and love, the color red has deep ties to Japanese culture. As ordinary women began wearing makeup in the Edo period, red lips came to symbolize beauty and charm.
During this portion, you will be guided through the universally flattering color’s historical and contemporary significance, and try beni pigment for yourself. You will also get to try Shiseido’s acclaimed skin-setting powder, which enhances the finish and wear of your makeup, complementing the lip pigment perfectly.
Reserve Your Spot
To book the Shiseido Japanese Beauty Experience, click here.
Updated On November 21, 2025
